How Video Conferencing Can Help Start a Business

Posted By
Adam Grant

When you set out to start a business, you are actively looking for ways to separate yourself from the competition. Be that in the way you deliver a product or service, or how you interact with clients, all of this remains true.

As it relates to the latter, one thing startups can do to really set their company in motion is embrace a credible video conferencing platform and use it to help build the business’s foundation.

How would new businesses go about this? Let’s explore:

Host Many Face-to-Face Meetings 

To start a business successfully, you need to get in front of people. Whether the purpose of this is to seek investments, introduce your offering, or engage with clients and/or customers, you have to put in as much face time as possible. 

Since it can be more challenging to arrange in-person get togethers, initiating a virtual meeting serves as a winning alternative. People can access one from anywhere in the world. All they require is a quality Internet connection, along with a laptop or mobile device.

Considering the many interactive, yet productivity-focused tools available through video call meeting rooms, it may be even better connecting online than in-person. 

Share Your Vision via Appealing Presentations 

Video chat platforms like Banty help aspiring entrepreneurs start a business by providing presentation tools that help show your vision to others.

As a startup company, those you strive to do business with will want to see mockups, projections, research, and a bunch of other similar materials before agreeing to work with you. With Banty, you can screen share these details, as well as launch an introductory YouTube clip that can be viewed by everyone in the meeting at once.

If your video conferencing partner wants to hash out some new ideas with you, open up the digital whiteboard and begin collaborating there. 

Sure Up Your Brand Identity

Since a client is not coming to your office, you can outfit your meeting space so that it best represents some of your company’s core values. Doing this online is far more efficient and cost effective than decorating an office. However, it must be done thoughtfully. 

Startups looking for assistance should see that all staff have clean and professional backgrounds during a virtual meeting. Proper attire must also be a focus, and be based on the type of business being discussed, or who is joining the call. 

Banty has a virtual waiting room that allows businesses to personalize their space. Here, a headshot, branded marketing materials, as well as a brief history of your business can be shared. When done right, paying attention to such details will leave a giant impression. 

Streamline Job Interviews   

One challenge that comes with how to become an entrepreneur is developing a quality hiring process. Startups need an excellent staff to help them meet early expectations. 

Having a reliable video chat option can help you conduct a series of online interviews in an organized, timely manner. Additionally, you will be relieving potential interviewees of the stress many experience when having to travel for such an appointment. With that feeling put away, you will get a better representation of each candidate.

Keep Staff Connected

When you start a business with a staff you believe in, you will want to touch base with them on a regular basis. Doing so helps new businesses understand their teams’ tendencies, personalities, and skill sets. 

Be it through weekly video staff meetings or check-ins with staff, you will not just keep projects moving forward, you will also be creating a company culture.

Solid communication is vital to developing said company culture. If you are starting your own business and want to do it the right way, invest in methods that’ll allow everyone to stay adequately connected.

Tap here to learn more about Banty's video conferencing solutions!

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Adam Grant

Adam has been a professional, published writer for more than 20 years. He has experience writing about technology, business, music, news, as well as many topics in-between. When not banging away at the keyboard, Adam spins vinyl, obsesses over sports, and takes his dog on giant walks.